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11 seemingly ridiculous innovative business success
Starting a business (and if innovation) is not easy but not impossible . But tell that to the creators of the following businesses, which at the beginning seemed absurd ideas and no one was betting on them. Today its products are sold in different countries.
(This is a guest post Jimena Villacrés - See bio at the end of the post -)
Here I will talk about 11 cases of real businesses, whose promoters despite encountering different difficulties at the beginning, they do not give up because they believed in their ideas and achieved success with its innovative business . No doubt that has allowed them to make money , a few thousand euros.
11 innovative businesses that have succeeded
1. Run for your life
Even if you are gamer, you probably know that there are different types: action, strategy, etc. Can you imagine that they can bring to reality? The creators of runforyourlives.co yes I imagined and so they did.
The central idea is to make an obstacle course where participants choose to be human or zombies in any case the fun is guaranteed. It is so successful that already takes place in different cities around the world.
2. Glasses and accessories for dogs
Perhaps you have a pet or know someone who does, then you know that every time we care more for them. That is why the next company that will introduce you has taken this issue seriously and that's how began one of the innovative businesses of this list.
Doggles had a very original idea ... design sunglasses for dogs! But not just any kind of glasses, but ones that protect your eyes from the sun, sand, dust, while comfortable and safe for dogs. They have expanded their range of products for dogs and cats.
3. Bags diaper design ...
The creator of diapeesandwipees.com is Christina Rein, a mother who created a bag for diapers your baby with your favorite design while maintaining the protection and organization of diapers and wipes.
He liked the idea so much that now is sold in various countries both in physical stores and through its online store.
4. ... Clocky alarm clock fleeing!
¿ You knew this watch? Clocky is an alarm clock different because when the alarm sounds, move around the room thanks to its design, so to turn it off you have to get out of bed.
It was designed by Gauri Nanda, a female student who habitually late for class. He began to think of a more clever idea to get up, blending aesthetics and functionality and thus was born Clocky.
5. Coffins original designs
The company creativecoffins.com is responsible for creating coffins with different designs, from the most modest to the most peculiar and beautiful and fun.
It was originally formed in response to the demand for a friendly alternative environment, while incorporating quality design intended to reflect the interests and hobbies.
6. Silly Bandz. ... silicone bracelets
These bracelets are made of silicone and are shaped animal. At first glance a simple article, however in 2010 was one of the best selling toys on Amazon.
If you have children or nephews surely you've seen with these bracelets. Now you can buy in different stores, but what made them famous was when they started to be sold online.
7. Sell jam Grandmother
Sell jam does not seem to be one of the innovative businesses of the century, right ?. But this case included in the list because it has a very special character: Fraser Doherty, a 14 - year - old was the one who started selling in his neighborhood of Glasgow marmalade that her grandmother was at home. On their website you can read its history: http://shop.superjam.co.uk/
Currently, Fraser is 27 and continues with projects as an entrepreneur, has also lectured and wrote several books.
8.- La batamanta
The batamanta is undoubtedly one of the most ridiculous ideas that one can imagine for having a successful business, right?
Its creators have invested large sums of money in teleshopping spots, their main means of dissemination. These ads show people watching TV, working from home or reading on the couch, using batamanta. However, it achieved popularity when his videos were dubbed as teleshopping parody on Youtube.
It is now manufactured in different sizes, colors and materials, and also this brand (Snuggie) version was created for dogs.
9.- Universal remote control wand or Harry Potter?
The company The Wand Company develops universal remote with magical themed designs based on movies or television series.
Its first product was "Kymera Magic Wand Universal Remote Control". It is a universal remote control as a magic wand. Used to control iPod, TV or Blu-ray with some gestures, giving the feeling of making "magic".
10. Trunki suitcase Children
The creator of Trunki is Rob Law. This child suitcase combines innovative and fun to carry hand luggage design and at the same time is a walker, which allows children to have fun when you have to wait at airports or train stations.
To give you an idea of the success achieved in 2011 20% of the English population of 3 to 6 years old already owned a Trunki. Since its inception in 2006 and has sold more than 1.8 million of these bags in approximately 100 countries.
11. Tangle Teezer, a hair brush
Who knew a brush would be so sued?
The creator Brush Tangle Teezer is Shaun Pulfrey, who designed this brush with the aim of turning it into a professional tool untangled.
Shaun was sure his idea, while for the launch called for a new mortgage on your home. In 2007 he participated in the "Dragons' Den" program, but his idea was rejected, in fact one of the investors thought it was a waste of time. However, this TV appearance helped him become known and the day of the broadcast has already received 1,500 orders. In its first year of release it sold 35000 units and its growth has continued in different countries.
Lessons we can learn from these entrepreneurs with innovative business
If you are thinking of undertaking, you can take some lessons from these successful businesses that have succeeded in recent years:
- Creates products that add value to users.
- Creates products that provide a solution and / or meet the demands of consumers.
- Note that there is no age to undertake, nor perfect time.
- Not always successful products have been new ideas, but can be improved something that already exists.
- Thanks to the Internet you have different ways in which you can submit your idea and also free, use them.
- Never give up, even if you say that your idea is stupid. While you respect the above rules (solve a problem), your product can achieve success .
- No idea is too absurd. In the end, what counts is not the idea, but set it up and make your potential buyers see the value of your product.
- Make a product that you would use yourself. Clocky is the creator of the first user of your product. I knew exactly the problem was and how to fix it.
- Male or female, young or adult, none of that matters if your idea is good. So undertakes!
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